Sales and marketing play a crucial role in the success of all businesses and at the upcoming Business Excellence Awards Essex a company who have excelled in these areas will be honoured.
The ‘Sales and Marketing Award’ will be presented to a company which has demonstrated innovation, creativity and excellence within their sales and marketing techniques.
And Global has been announced as the sponsors behind this award. Home to some of the UK’s most popular radio stations including, Heart, Capital and Classic FM they have over 25million listeners tune into their programmes each week. As well as their radio work Global have also become one of the UK and Europe’s leading outdoor advertising companies.
Global explained why they decided to come onboard as category sponsors.
“At Global we understand that a fresh and innovative approach to sales and marketing is crucial to getting ourselves and our clients noticed, and it’s great to have the opportunity to applaud success in these areas through the Business Excellence Awards Essex.”
As category sponsors it will be Global’s responsibility to select three finalists and an eventual winner of the award.
“Great sales and marketing means constantly evolving and finding creative ways to grab the attention of an audience,”
“We’re looking for something surprising that, importantly, achieves its objectives. The primary skill in sales and marketing is the ability to listen, to understand your customer and to formulate solutions tailored to its needs so these things will also be considered.”
The Business Excellence Awards Essex takes place on Thursday 26 September at Five Lakes Resort bringing together businesses and individuals from across the region.
Celebrating the success of companies of all types and sizes, the night marks the stand-out occasion on the regional business calendar.
Hosted by comedian Mark Dolan and TV presenter Denise van Outen, the awards will see companies go head-to-head in 16 different categories.
The night will also see the chance for much needed funds to be raised for the night’s official charity – The Lord’s Taverners. The UK’s leading youth cricket and disabled sport’s charity supported disabled and disadvantaged young people across the country with a range of initiatives.